June 23, 2022
Main plant-based milk model Ripple Foods not too long ago staged a Lodge COWlifornia Pop-Up at a boutique resort in LA. The personal 2-day occasion featured Los Angeles Dodgers All-Star participant Justin Turner and celeb vegan chef Charity Morgan,who ready an indulgent dairy-free menu for invited company.
A “dairy-free vacation spot”
Every of Chef Morgan’s recipes included Ripple’s plant-based vary of merchandise, together with an open-faced protein burger with Ripple cheese, a spinach and artichoke dip, and strawberry basil shortcake with whipped Ripple topping.
Turner, who has been selling Ripple as a model ambassador for the corporate’s “Mooove Over to Ripple” marketing campaign, commented on the unique occasion. “Yesterday I joined @RippleFoods at their 2-day Dairy-Free Vacation spot pop-up in LA the place I shared my expertise about turning into dairy-free,” Turner wrote on Instagram. “I sampled their new soft-serve and different non-dairy eats curated by chef Charity Morgan! Ripple positively delivers on style and diet – you may hardly inform the distinction between Ripple and dairy milk.”
A prime participant
Within the extremely aggressive class of plant-based milk, Ripple stands out as one of many fastest-growing manufacturers. In 2021, the corporate raised $60M in a Series E round that exceeded its authentic capital funding targets, and reported an unimaginable +20% fee of development in comparison with the alt milk trade’s total +6% development.
Utilizing protein-rich yellow peas, Ripple produces a line of nutritious milks, protein shakes, espresso creamer and frozen desserts. The model additionally sells the extremely profitable Ripple Youngsters milk vary, and not too long ago unveiled Oatmilk + Protein, an innovation that mixes the style of oatmilk with the protein advantages of yellow peas.